AT VIVATECH PARIS, CITROËN WILL BE SHARING IT

At VivaTech, held in Paris from 16 to 18 May 2019, Citroën will be exhibiting two concept cars expressing its vision of urban mobility and “ultra comfort”. Already involved in several collaborative efforts with French start-ups, the Brand will also be revealing new ideas in terms of the digital and in-car experience at the global innovation #Event.

Citroën has cultivated innovation and placed its customers at the heart of its decisions since 1919. This spirit is embodied in its “Inspired by You” baseline. For 100 years, Citroën has supported its customers in their desire for freedom and mobility. And 2019, the Brand’s centenary year, is the perfect time for announcing new mobility solutions.

The Brand will be participating in VivaTech held at Porte de Versailles in Paris from 16 to 18 May. At the global #Event for innovation and start-ups, Citroën will be exhibiting two concept cars. The first, unveiled at the Geneva Motor Show from 7 to 17 March, will embody Citroën’s vision of urban mobility. The second, world revealed at VivaTech, will express Citroën’s take on “ultra comfort”.

Strengthened by its collaborative work with French start-ups, including the “Citroën Co-Expérience”, a service launched in 2017 with Demooz enabling prospects to test drive their future Citroën with peers who are already customers of the Brand, Citroën will be presenting its latest innovations in the digital and in-car experience.

Commenting, Linda Jackson, CEO of Citroën, said: “VivaTech will be an amazing opportunity in 2019, the year of our Centenary, to present new solutions in urban mobility and the in-car experience. Two concept cars will express this vision, one of them in a world premiere  at VivaTech.”